Get ready to rev those engines because OMG Racing Yamaha has just pulled the covers off their fresh look, setting the stage for the upcoming 2024 Bennetts British Superbike Championship. In an exciting twist, they've partnered up with the powerhouse hydration and energy brand, GRILLA, as the Officially Supported Yamaha Team, promising an electrifying season.
Basking in the glory of their title victory in 2022 and a solid third-place finish last year, OMG Racing, led by the seasoned racer Paul Curran and owned by the dynamic Alan Gardner, is back in action. Brace yourselves for the sight of Kyle Ryde and Ryan Vickers tearing up the track on the OMG GRILLA Yamaha Racing R1s.
GRILLA, the hydration maestros, are no strangers to the sports scene, having already made a splash with partnerships in the football world with Stevenage FC, Crystal Palace, Hull City, and Hibernian—all within their debut year.
The OMG GRILLA Yamaha Racing beasts will make their debut appearance at the R&G Official Test at Donington Park on the 6-7 April before revving up for the first official round at the Circuito de Navarra in Spain.
Alan Gardner, the mastermind behind OMG GRILLA Yamaha Racing, couldn't be more thrilled about the new partnership, stating, “It’s always exciting to bring a new Title Partner on board, but this one even more so for me. The team behind GRILLA align perfectly with us as OMG Racing, and with this being our first year as the Officially Supported Yamaha Team, I’m more excited than ever to get out on track."
He continues with confidence, “Both Kyle and Ryan have proved their skillset without question, so I’m confident in OMG GRILLA Yamaha Racing’s ability to bag some serious silverware this season.”
Andrew Bishop, Head of Commercials at GRILLA Hydration, shares the excitement, saying, “This is a truly exciting step for the brand to align with such a passionate and driven team in OMG. We cannot wait to get started to support and grow with the team. We will do all we can to help fuel a successful season ahead!”
John Smith Howell, the Managing Director, adds the final roar, “This partnership has been one we have been keen to agree for some time; Hydration, Energy, power, excitement, success are all values that are true in both our market and on the race track. For GRILLA to be so aligned with the committed team and riders at OMG is a very exciting step in our journey, and we cannot wait to kick start our relationship.”
So, get ready to witness the OMG GRILLA Yamaha Racing team unleash their power on the track, backed by a partnership that promises to be as exhilarating as the races themselves. It's going to be a season to remember!
